Our passion and experience is creating world-first attractions that evoke an emotional and life-changing experience
Simulators & motion-based equipment are the core of immersive attractions, & the key to bringing out the genius within your intellectual property
Our Show Action Equipment takes lifting, animating and projecting rides to the next level
Our vertical track coasters deliver unrivaled family thrill making our suspended and over-the-top coasters unlike any other
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A profitable company charts its own course. Its managers can run it in the way they wish to. When a company stops being profitable, other people begin to poke their noses into the business.
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Years of delivering the Genius Within the ride
Over a million cumulative engineering and project hours
Average percentage up-time performance
Awarded projects worldwide
Our team works with your team throughout the entire design, build, test and installation process. Our unrivaled business model mitigates scope, schedule, and budget risks.Read More
We are fiercely focused on delivering to the top theme parks in the world. We have over 160 combined years of Amusement Industry experience, having completed over 80 attractions worldwide.Read More
Setpoint develops groundbreaking technology to develop world-first attractions. We are behind the scenes for many attractions, but we are always innovating to stay ahead of the curve.Read More
For us, Genius Within is the collection of hundreds of thousands of hours we have invested in designing, testing and learning, combined with our world-class partners and client’s ideals and imaginations. It is the discipline of the process. It is the willingness and passion to learn and adapt. We also believe the true measure of genius is how the experience resonates through the years for our partners, customers and their visitors.